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Marketplace Management

Marketplaces use merchant product feeds to populate their website with products but only capture and pass orders to you.  Some merchants do not have the resources or know-how to take advantage of these channels.  We provide full management of marketplace stores that includes receiving and processing orders, upselling, creating promotions, outbound calls to customers and customer service issues.

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Datafeed Management

Comparison Shopping Engines are the perfect place to showcase and attract shoppers.  We have develop systems and strategies that can take all the day to day datafeed management out of your hands and reach your target ROAS.  We will place your feed on general interest and find niche datafeed sites for you and track the performance of your campaigns.

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Hispanic Marketing

We offer a wide variety of solutions that will get your foot in the Hispanic Market.  We offer CPA placement, CPM advertising, Product datafeed, content sponsoring and much more.  Hispanics and Latinos represent a 12 Billion buying power and they are looking for your products and services.  Let us get you in this market.
BlueTie Launches Free Ajax Email Suite

New York based BlueTie released a very nice hosted Ajax email suite last week. This is a polished product - the company has been in business since 1999 and has hundreds of partners, like ISPs, that already distribute this software to their customers. The new product is a customer-facing email solution, with both a free and premium version.

This is a crowded space, with products from Zimbra, Google, Microsoft, Yahoo, Apple, Goowy, Foldera and others (although I am stretching the definition of competitor here to include simple Ajax webmail offerings, and Goowy is a Flash application). But getting control of people’s email account can be a profitable business - BlueTie says that people spend an average of 4.6 hours on email every day, and many people spend far more time than that. More than any other application, email is the center of the work flow in a business.

None of the competing services listed above, except Office Live and Zimbra, currently offer the breadth of services (email, calendar, contacts, instant messaging, file storage) of BlueTie, however, and Zimbra is not a hosted application (you must install it on your server). Foldera will have these features but is yet to launch.

Many individuals and businesses will like the BlueTie offering: It’s free and battletested. The email application worked very well in my testing (and was fast). The company will generate revenue through the premium version and advertising on the free version. The advertising will be built into the product. For example, through a partnership with Orbitz the company will offer travel services.

I am on the board of directors of Foldera, a competitor to BlueTie.

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