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Marketplace Management

Marketplaces use merchant product feeds to populate their website with products but only capture and pass orders to you.  Some merchants do not have the resources or know-how to take advantage of these channels.  We provide full management of marketplace stores that includes receiving and processing orders, upselling, creating promotions, outbound calls to customers and customer service issues.

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Datafeed Management

Comparison Shopping Engines are the perfect place to showcase and attract shoppers.  We have develop systems and strategies that can take all the day to day datafeed management out of your hands and reach your target ROAS.  We will place your feed on general interest and find niche datafeed sites for you and track the performance of your campaigns.

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Hispanic Marketing

We offer a wide variety of solutions that will get your foot in the Hispanic Market.  We offer CPA placement, CPM advertising, Product datafeed, content sponsoring and much more.  Hispanics and Latinos represent a 12 Billion buying power and they are looking for your products and services.  Let us get you in this market.
Microsoft and Yahoo Prepare to Battle Google

Google’s momentum was echoed publicly by both Microsoft and Yahoo today. Steve Ballmer, CEO of Microsoft, stated that Google is making it difficult for them to recruit top talent. Also, in a move to likely earmark more dollars towards acquisitions, Microsoft increased their research and development budget for 2007 to $7.5 billion, which is $1.3 billion more than they stated in May. Update: Reuters just corrected its original report - $7.5 billion has in fact always been the 2007 allocation, the $6.2 billion number was last year’s R&D budget.

Yahoo made an acquisition and an investment today, which didn’t overshadow the fact that their quarterly profits took a 38% decline. They acknowledged that they face increased competition for online advertising dollars and thus announced plans to further invest in social media, Internet video and mobile access. Last month, Yahoo was reportedly in talks to acquire social networking website Facebook for $1 billion, but those talks went cold with speculation that Facebook is holding out for a higher offer.

Google’s recent YouTube acquisition is just the latest in a series of stings to both Microsoft and Yahoo, leaving many to wonder whether they can compete with Google in the future. Google is everyone’s darling right now — companies would rather be acquired by them (News Corp. sent a letter to YouTube seeking to start talks, but never received a response) and individuals would rather be hired by them (Google recently nabbed Yahoo India’s CTO).

Crunch Network: MobileCrunch Mobile Gadgets and Applications, Delivered Daily.

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